top of page
denise fraile.png

Founder

Denise S. Fraile

Denise Fraile is the founder of Verati Design Group, a boutique consulting firm specializing in branding and business strategy for middle-market clients. Since its establishment in 2004, Verati Design Group has had consistent ssuccess Denise's exceptional leadership and expertise.

Denise Fraile is the founder of Verati Design Group, a boutique consultancy known for transforming brands through the seamless integration of creativity and strategy. With a portfolio that spans globally recognized brands, high-growth startups, and Fortune 500 companies, Denise has successfully led organizations through the complexities of brand positioning, campaign execution, and market expansion across diverse industries.

Her track record includes navigating the challenges of highly competitive markets, guiding brands through pivotal transitions, and creating campaigns that achieve both immediate impact and long-term relevance. From revitalizing established identities to architecting launch strategies for emerging ventures, Denise consistently delivers solutions that balance bold creativity with measurable business results.

A trusted advisor to executives and entrepreneurs alike, Denise is recognized for her ability to simplify complexity, anticipate challenges, and turn vision into reality. She brings a global perspective and a relentless drive for excellence, ensuring that every project — whether for a world-renowned brand or a niche innovator — is executed with precision, innovation, and purpose.

Through Verati Design Group, Denise has built more than a consultancy — she has established a strategic partner of choice for organizations that seek not just to compete, but to lead.

bottom of page